Brown's Cat Toys | Natural Matatabi Lolly With Catnip -  - Browns Pet Range

Brown's Cat Toys | Natural Matatabi Lolly With Catnip

Regular price £4.99 Sale price £3.99
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Matatabi Lolly

  • matatabi with catnip ball
  • supports dental hygiene


        Matatabi Lolly
        Measurements: 11 cm


        There is scientific research to back up the use of Matatabi as a cat stimulant.

        Unlike traditional catnip, which contains only one ingredient that acts as a cat attractant – Nepetalactone – Matatabi contains two.

        • The first is Actinidine, a pyridine derivative which invokes a similar response to nepetalactone
        • The second is dihydroactinidiolide, which has a light, sweet smell and is also said to act as a cat stimulant


        The effects usually last 5-30 minutes and cats have been observed in returning to Matatabi within 20 minutes.

        The product appears to invoke a more intense euphoric response in cats than regular catnip – fun behaviors such as rolling, licking, drooling, increased playfulness and a general increase in cat activity have been noted.

        Dr. Mark Mitchell of the University of Illinois conducted an in-depth of the use of Matatabi as a cat stimulant.

        The key to the study was that the cats involved played two and half times longer with the toys associated with Matatabi than those sprinkled with regular catnip.

        He also found that 3 out of every 4 cats preferred the toys covered in Matatabi overall, considering a variety of aspects such as initial excitement, behaviors exhibited and time spent with the product.

        Cats tend to chew Matatabi to strengthen the effects and it has been widely reported that this can help to clean cats’ teeth and reduce the amount of plaque.

        There are no known hazards of Matatabi, the plant has long been used in Chinese and Japanese traditional medicine, and is becoming more well-known for its health benefits, which include high levels of vitamins and minerals.

        So it’s win-win for our feline friends all round!